If you have your own website, it`s vital to optimise it so that you get noticed by the search engines.
Meta Tags are important, and if you need to create some tags for your site, whether on a new one, or to replace some existing tags, this site is excellent.
http://www.submitexpress.com/metatags.html
There are a number of tools which webmasters will really like.
Full Version: Webmasters Need Good Meta Tags
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Besides, you may want to use wordtracker to see what keywords to stuff in the title and description
I`m not sure `stuff` is the best expression, spamming keywords doesn`t go down well with Google.
 Here`s what Submit Express says about the use of Tags. QUOTE A META Tag is the hidden text placed in the HEAD section of your HTML page. META Tags are used by most major search engines to index websites based on their keywords and descriptions. It is very important to use META Tags as well as a good TITLE if you expect to be found in most search engines. However, META Tags are not the only thing search engines will look at when ranking sites. Some search engines will ignore META Tags completely. Most search engines will also index your body text. QUOTE (realist @ Jul 15 2008, 05:20 AM)  I`m not sure `stuff` is the best expression, spamming keywords doesn`t go down well with Google. Here`s what Submit Express says about the use of Tags. I thought I read somewhere that GOOGLE no longer really relies on meta tags that they are basically useless to google now. Could swore I read that or heard that... If I am wrong please advise... Yoda
Yeah, maybe it wasn't the best term, I wanted to say it is best to include your targeted keywords 2-3 times in the description and put it in the title too.
QUOTE (realist @ Jul 15 2008, 12:20 PM) spamming keywords doesn`t go down well with Google. I used to believe that too, but I'm not so sure now...a quick example would be the results for 'myspace layouts'. QUOTE (Yoda @ Jul 15 2008, 11:25 AM) I thought I read somewhere that GOOGLE no longer really relies on meta tags that they are basically useless to google now. Could swore I read that or heard that... If I am wrong please advise... Yoda Out of all the meta tags, I have heard that the least used one is the `keywords` tag, but even so, I would always place them in, why take the chance for just a few minutes extra work. As for whether Google relies on meta tags, here`s what they say on the Google blog- QUOTE However, there are some cases in which publishers need to communicate more information to search engines -- like the fact that they don't want certain content to appear in search results. And for that they use something called the Robots Exclusion Protocol (REP), which lets publishers control how search engines access their site: whether it's controlling the visibility of their content across their site (via robots.txt) or down to a much more granular level for individual pages (via META tags). Even more to the point is the section in their Webmaster Tools There are a couple of main headings How do I change my site's title and description? and, How to create good meta descriptions in which meta tags are discussed at some length, with guidelines and examples on what makes good tags. I can`t see Google going to these lengths if meta tags weren`t of much use to them. |
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